What were they thinking?, crisis communication : the good, the bad, and the totally clueless, Steve Adubato
Type
Label
What were they thinking?, crisis communication : the good, the bad, and the totally clueless, Steve Adubato
Language
eng
Bibliography note
Includes bibliographical references (p. 239-248)
resource.governmentPublication
government publication of a state province territory dependency etc
Index
no index present
Literary Form
non fiction
Main title
What were they thinking?
Nature of contents
bibliography
Responsibility statement
Steve Adubato
Sub title
crisis communication : the good, the bad, and the totally clueless
Table Of Contents
Johnson & Johnson's Tylenol scare : getting it right -- The Exxon Valdez oil tanker spill : the invisible and clueless CEO -- The New York Knicks : know when to fold 'em -- Chaos in a West Virginia coal mine : "They're alive!" -- The church's pedophilia scandal : skeletons in the closet -- Dick Cheney : misfiring under pressure -- The Glen Ridge rape case : "Stand by our boys" -- The death of Pat Tillman : the cover-up is always worse -- Rudy Giuliani : a tale of two leaders -- Christie Whitman and the EPA : coming clean on Ground Zero -- Prudential's terror threat : the "Rock" gets it right -- Virginia Tech : a deadly delay? -- Don Imus : "I can't get anywhere with you people" -- Jon Corzine : getting it right ... and getting it wrong -- Jet Blue Airways : a late-night disaster -- The O'Reilly "factor" : knowing when to shut up -- Taco Bell's E. coli scare : good intentions aren't enough -- The New York Times : covering up for Jayson Blair -- The Duke "rape" case : a rush to injustice -- Alberto Gonzales : paying the price for playing with words -- NFL boss Roger Goodell : scoring big points under pressure -- FEMA fails during Katrina : talk about "clueless"
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